Creators × Issu & Lloyd

Our CreatorsDoing whatThey doBest

For us, it is about more than just the number of followers. 

  • Content creators with 3,000 to 500,000 followers on Instagram, TikTok, Threads or Facebook.
  • We look at your style, content, audience and the match with Issu & Lloyd.
  • We are looking for creators with a feel for fashion, lifestyle and travel.

Above all, the content should suit your own style and way of communicating.

Your Style, Our Signature

Commission on every eligible sale

Creative freedom to express your personal style

Exclusive opportunities for creator collaborations

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FAQ

Issu & Lloyd Affiliate Ambassador Program

What does the Issu & Lloyd Affiliate Ambassador Program involve?

The Affiliate Ambassador Program gives content creators the opportunity to work with Issu & Lloyd and earn commission by sharing our collections with their audience.

As an ambassador, you receive a personal affiliate link with which you can earn 15% commission on valid purchases registered through your link.

What guidelines does my content need to meet?

At Issu & Lloyd, it is all about authentic, stylish content that fits your personal character and our brand identity. You have the creative freedom to present our collections in your own way.

What we prefer to avoid:

  • Mirror selfies: Preferably choose polished images with a deliberate composition.
  • Heavy filters and effects: Keep the natural colors and textures of our clothing.
  • Static images in videos: Avoid slideshows and preferably use real movement.
  • Excessive editing: Avoid unnatural retouching or adjustments that make the clothing look different.
  • Distracting backgrounds: Keep the focus on the outfit and choose a suitable setting.

What we love to see:

  • Natural and stylish images: Present our clothing in an authentic way, with attention to character and detail.
  • Good lighting and image quality: Use soft or natural light and make sure images are sharp and clear.
  • Attention to materials and fit: Show the textures, details and fit from different angles.
  • Dynamic videos: Work with subtle movements, different camera angles and smooth transitions.
  • Clear subtitles: Add subtitles to videos with speech, so the content can be understood without sound.

Most importantly, your content should feel natural and suit your own style. This way we combine your creativity with the character of Issu & Lloyd.

Who is the Affiliate Ambassador Program for?

Issu & Lloyd Maximillian wool Cardigan

Our program is intended for content creators with a feel for fashion, lifestyle and travel who recognise themselves in the style and character of Issu & Lloyd.

We are looking for creators who inspire in an authentic way and let our collections fit their own personal style.

How many followers do I need to become an ambassador?

We focus on content creators with 3,000 to 500,000 followers on Instagram, TikTok, Threads or Facebook.

For us, it is about more than just the number of followers. We also look at the quality of your content, the engagement of your audience and the fit with Issu & Lloyd.

Which social media platforms can I be active on?

You can apply if you are active on Instagram, TikTok, Threads or Facebook.

We assess your content, your presence and the way you communicate with your audience. We value creativity and a recognisable personal style more than the platform you are active on.

How do I sign up as an affiliate ambassador?

You can apply through the application form on our Creators × Issu & Lloyd page.

Once we receive it, we review your profile and check whether your content and audience fit Issu & Lloyd. If you are approved, you receive access to your personal affiliate account.

Is every application approved automatically?

No, every application is assessed individually.

Among other things, we look at your style, content quality, audience and the engagement of your followers. This way we make sure our collaborations fit the identity of Issu & Lloyd.

Do I need to make professional content to become an ambassador?

Professional equipment or an elaborate production are not required.

We appreciate well-crafted, authentic content that shows your personal style. Think outfit inspiration, everyday looks or creative styling videos.

How much commission do I receive per sale?

As an affiliate ambassador, you receive 15% commission on valid purchases registered through your personal affiliate link.

Your earnings depend on the number of successful purchases you generate through your link.

When is my commission paid out?

We pay out approved commissions 35 days after the registered purchase.

We use this period to check orders and process any returns, cancellations or refunds.

The actual receipt in your account may depend on the processing time of the payment provider.

What happens to my commission if a customer returns an order?

When an order is fully returned or cancelled, the related commission lapses.

In case of a partial return, the commission is adjusted based on the items the customer keeps that qualify for commission.

How can I track my sales and commissions?

Your personal affiliate dashboard gives you insight into the performance of your affiliate link.

Here you can view registered sales, accrued commissions and the status of your payouts.

Where can I share my personal affiliate link?

You can share your personal affiliate link through your social media channels, for example in your Instagram bio, Stories, TikTok content or Facebook posts.

Above all, choose the way that suits your content and audience. Always state clearly in promotional content that it is an affiliate collaboration.

What types of content can I create for Issu & Lloyd?

You are free to create content that suits your personal style and way of communicating.

Think outfit inspiration, styling tips, fashion videos, lifestyle content or looks for different occasions. From a business outfit to a dinner, city trip or holiday.

We appreciate natural product presentations that pay attention to styling, details and the character of our collections.

Am I required to post a certain number of times?

No, within our regular affiliate program we do not set a fixed number of required posts.

You decide how often you publish content and share your affiliate link, unless we have agreed additional terms in advance for a specific collaboration.

Do I receive free clothing as an affiliate ambassador?

Free clothing is not included as standard when you take part in the affiliate program.

We do offer selected creators the opportunity to take part in product-for-content collaborations. In these, we provide products in exchange for pre-agreed content.

Do I have to buy products myself to take part?

No, you are not required to buy products to take part in the affiliate program.

You can promote our collections through your personal affiliate link. If you want to create content with our clothing yourself, you can purchase products through our webshop or possibly qualify for a separate product-for-content collaboration.

Do my followers receive a personal discount code?

A personal discount code is included as standard in the affiliate program. After approval, we will ask which name you would like for your discount code.

When exclusive offers or special campaigns are available, we may share them with our ambassadors.

Can I grow into a paid collaboration with Issu & Lloyd?

Yes, we are open to long-term collaborations with creators who fit Issu & Lloyd well.

Ambassadors who create high-quality content and achieve positive results may be selected for additional campaigns, product-for-content collaborations or paid assignments.

This happens by invitation and depends on the collaboration opportunities available.

Can Issu & Lloyd share my content on official channels?

Content that fits our brand identity may be shared through our official social media channels.

When we want to use your content, we agree this with you in advance. Any commercial reuse or use in advertisements is agreed separately.